DAS42, a Snowflake Elite Services Partner, today announced at Snowflake Summit 26 that it has been named the 2026 Marketing & Advertising Snowflake Services Partner of the Year by Snowflake, the AI Data Cloud company. The award recognizes DAS42’s work helping media and entertainment clients unify fragmented audience data, build identity resolution capabilities on Snowflake, then deploying AI-powered tools on top of that foundation to drive advertising revenue and customer acquisition at scale.
DAS42 was recognized for outcomes delivered to joint Snowflake customers including some of the largest media companies in North America and ad-supported on-line content providers and marketing agencies. According to Amy Kodl, SVP, Worldwide Alliances & Channels at Snowflake “DAS42 has built a differentiated practice around a problem that every media and entertainment company is wrestling with: turning fragmented audience data into a real competitive advantage. Their work with clients shows what’s possible when advertising solutions are built on a modern, unified Snowflake foundation — not bolted on as separate systems. We’re proud to recognize them as our 2026 Marketing & Advertising Partner of the Year.”
“This recognition reflects the work our team does every day: solving real business problems for companies that want to achieve significant return on their Snowflake investments,” explains Susan Cook, CEO of DAS42. “Customer identity resolution, enrichment, and agentic advertising campaign management aren’t future-state concepts for our clients, they’re in production today resulting in huge efficiency gains. Being named 2026 Marketing & Advertising Snowflake Services Partner of the Year is an honor, but very simply, just validates our approach of delivering meaningful outcomes for our clients faster than they thought possible!”
Plexus Media, a marketing, media and technology firm, chose Snowflake as its data foundation from day one, and brought in DAS42 to build it. “DAS42 built the data foundation that Plexus runs on today. By unifying identity, clean room infrastructure, and real performance outcomes in Snowflake, we moved beyond fragmented reporting to a system we can actively operate against,” said Jason Sukhraj, CEO at Plexus Media. “That foundation is now allowing us to start layering in AI in a meaningful way, using real signals to optimize how media is bought, measured, and scaled. It’s not just better visibility, it’s the beginning of a more adaptive performance engine.”
Learn more about DAS42’s work with media and entertainment companies at das42.com. Check out keynotes from Snowflake Summit 2026 live or on-demand here and stay on top of the latest news and announcements from Snowflake on LinkedIn and X.
About DAS42
DAS42 is a boutique data consultancy and Snowflake Elite Services Partner serving media and entertainment, telecommunications, and consumer-centric technology companies that need to get their data AI ready — fast. Our full-stack consultants are deeply experienced across the Snowflake data ecosystem, handling architecture, engineering, and analytics in a single engagement. We deliver working progress at every milestone, compressing the journey from foundational data to advanced AI use cases into weeks rather than months. Learn more at DAS42.com.
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